Question Papers
Notes
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Introduction: meaning, nature and characteristics of management, scope and functional areas of management, goals of management, levels of management, brief overview of evolution of management theories, Planning- Nature, importance, types of plans, steps in planning, Organizing- nature and purpose, types of organization, Staffing- meaning, process of recruitment and selection.
Module 1 -
Directing and Controlling: meaning and nature of directing, leadership styles, motivation theories, Communication- meaning and importance, Coordination- meaning and importance, Controlling- meaning, steps in controlling, methods of establishing control.
Module 2 -
Project Management: Project/Program/Portfolio Management, Phases in Project Life Cycle, Top Down and Bottoms up Estimation, WBS, Stake Holder Management. Identification of new ideas, Evaluation of Alternatives.
Module 3
Human Resource Management: Functions of HRM, Recruitment and Selection, Interviewing Candidates. Human Resource Development, Training and Development, Performance Appraisal and Employee Compensation -
Marketing Management: Introduction, 5 Ps of Marketing, product life cycle, market Strategy.
Module 4
Financial Management: Introduction, Types of Finance, Balance Sheet and Profit and Loss account statement, working capital, International Finance -
Entrepreneurship: Introduction, Management & Administration, Types of ownership and Organization structures. Concept of Entrepreneur, kind of Entrepreneurs, Entrepreneurship development and Govt. support in India. Role of Entrepreneurs in Economic Development.
Module 5
Micro and Small Enterprises: Definition of micro and small enterprises, characteristics and advantages of micro and small enterprises, steps in establishing micro and small enterprises, Introduction to IPR.